The B2B marketing game field is changing dramatically. Social media and social marketing are at the vortex of the sweeping changes affecting B2B marketing professionals.
This is an UnWebinar! No slides, no boring presentations. Join us for the open discussion via live video feed from Google Hangout. Our panel of social media experts will engage in a lively discussion with lots of Q&A and audience participation. Don't miss it!
In this hangout we will cover key social media topics including:
- Directly tie social marketing programs to lead generation, CRM and the sales process
- Demonstrate ROI from social media
- Tap into the huge potential of customer advocates within social media platforms
- Evaluate if your investments in LinkedIn, Twitter and Facebook are bringing in sales
- Utilize online review sites and community platforms to influence prospects early in the sales process