Oktopost Spring '16 Release

With the major spring update, Oktopost has a bunch of new features and integrations that will give B2B marketers more new and exciting ways to manage and measure their social media marketing.

Here is a complete list of all the new features you will find in the new release
Marketo Integration

All New Marketo Integration

Custom Activities

Take advantage of the all new Custom Activities in Marketo. Create better nurturing programs using lead's social signals and deliver the most relevant content to your prospects.


Marketo RTP

Show your prospects the most engaging version of your website, by using social data to understand what they are interested in, even if they’ve never visited your website before.

Social Advocacy App

Social Advocacy Mobile App

Give your employees the best experience possible with our brand new social advocacy app!


Get it Google Play Download on the App Store

Facebook Retargeting

Retarget to audiences that click on any of your social media posts, regardless of the network and whether the post link leads to your website or to third-party curated content.

Google Analytics Integration

Track and measure clicks on any link published with Oktopost on Google Analytics. Get an even fuller picture of where your leads are coming from and what is causing them to convert.

BI Exports

Gain access to a complete picture of your business by easily connecting all your social analytics data from Oktopost to your business intelligence (BI) platform.

Twitter Insights

By partnering with Twitter, Oktopost is able to provide the most accurate impression data in the industry, for an in-depth understanding on how your audience engages with content on Twitter.

New Social Calendar

While the new calendar might not look too different, we essentially re-built it in order to provide you with faster load time, more filters and better overall experience.