Is social media a big part of your marketing strategy? Do you understand the value of those efforts and how they're impacting your marketing funnel?
With the increased adoption of social media and the growing amount of content, you’re probably finding it more challenging as a B2B marketer to successfully manage your social media marketing and analyze the return on investment (ROI) of this popular medium.
66% of CMO's say they don't know how to measure their social ROI.
Don't be like them. Download this FREE guide to find the right social media management platform that fits your mid-market or enterprise company.
There are plenty of platforms out there fighting for your attention, but it’s important to invest in a solution that provides value by tracking real business metrics. In this guide, we break down the core features that we believe are most important to look for in a B2B social media management solution: