How Outreach Can Increase Your Inbound Marketing Results by 100%
In this webinar, Trent Dyrsmid, Founder of Groove Digital Marketing and the author of The Digital Marketing Handbook, discussed how outreach can increase inbound marketing results.
Have you ever struggled to find the right words when reaching out to a prospect? Targeted outreach is a great way to build relationships with influencers, increase the impact of your content, and find new business opportunities, but there's a method to being successful. In this webinar, Trent discussed how to identify targets, start the conversation, and position yourself as an expert.
Trent Dyrsmid is CEO and Founder of Groove Digital Marketing. In addition to his activities at Groove, he is a serial entrepreneur with a passion for all things eCommerce. Trent is active in the entrepreneur community and is a regular speaker and mentor for various youth entrepreneur groups and associations.
Groove Digital Marketing is an inbound marketing agency that helps CMOs drive more interest from their best potential customers. Groove leverages its expertise in content marketing, social media, email marketing, and automation to help companies find qualified leads.
Agenda
- Find Contact Details for the Right Person at Any Target Company
- How to Write an Email that will Significantly Increase Your Response Rate
- Avoid the Send Me a Proposal Trap (...and What to Do Instead)
- Develop a 3 Step Process to Build Trust and Credibility
What is Social Media Management?
Social media management involves creating, publishing, and analyzing content across platforms to build brand awareness and foster engagement. In the B2B space, it also means aligning social efforts with broader marketing goals and revenue impact.
Oktopost's approach to B2B social media management
Oktopost is purpose-built to meet the complex needs of B2B marketing teams. It enables efficient planning and publishing with tools for content scheduling, approval workflows, and multi-profile management all while ensuring governance and compliance across teams and regions.
The platform also connects social media activities with your marketing automation and CRM systems, allowing you to measure the real business impact. Track engagement metrics, identify top-performing content, and understand how social interactions contribute to pipeline and revenue.
By providing B2B marketers with complete visibility and control, Oktopost enables teams to streamline operations, scale content, and directly tie social media to marketing performance.
Speakers
