From the Experts: Constructing the Social Bridge Between Sales and Marketing
Be more human. No, we don't necessarily think you're a robot (unless you are and hey, that's cool too). We don't think you have a stone cold heart, or that you lack basic human emotions. Being more human means being authentic and empathetic in a world that's been taken over by the internet and virtual communications. It means building meaningful relationships with your followers, prospects, customers, and even fellow colleagues. And in a virtual world that has replaced nearly all face-to-face interactions, a human-centric marketing approach is your key to building and maintaining your client and prospect relationships.
We're so excited to be hosting Megan Thudium, Senior Consultant, Content Marketing & Founder, MTC The Content Agency and Colin Day, Managing Director, EMEA here at Oktopost in our ninth episode of our From the Experts series. In this open discussion, we'll touch on:
- How to navigate and leverage social selling in a COVID and remote world
- How to style and structure our content to better fit the global changes
- How to transcend your organic marketing strategy
If you can't make it, don't worry - register anyway, so we can send you the recording.
Speakers
Shanie Zimerman
Head of Strategic Partners, Oktopost
Colin Day
Managing Director, EMEA, Oktopost