Sojourn Solutions

Sojourn Solutions helps marketing leaders challenged by the need to have a bigger impact on revenue. Sojourn Solutions’ team of experienced consultants create impactful strategies, optimize marketing operations, simplify marketing technology and execute on day-to-day campaigns. Sojourn Solutions has assisted global marketing leaders in exceeding their goals and achieving peak performance results.

Sojourn Solutions’ services include:

1. Lead management strategy – e.g. profiling, targeting, scoring, nurture, qualifying, advocacy
2. Data management:
   • Deduplication
   • Cleansing
   • Appending (Enrichment)
   • Social data enriching interactions with email opens changing
3. Acquisition strategies
   • Demand generation
   • ABM
4. Analytics and reporting – in platform or BI (e.g. Tableau and Bizible)
   • Attribution
   • Strategic analysis
   • Full funnel analysis
   • Branding analysis – awareness and advocacy
5. Marketing automation platform
   • Implementations
   • Administration and services
   • Campaign production
   • Campaign execution
6. Systems integrations and strategy including
   • CRM
   • Webinar
   • Events
   • CMS and more