Tailor Oktopost's analytics to your needs and track data that matters to your business. Build custom dashboards in minutes to get a 360-degree view of your social performance, audience, ROI and more – with charts, maps, tables and other visual components.
Get insights into your buyer’s journey on social media, analyze how your strategy contributes to demand generation and attribute new leads to specific campaigns, posts and social profiles.
Measure and analyze clicks, reactions, comments, shares and other engagement metrics to quickly optimize your campaigns, identify top-performing content and grow your social media presence.
With Oktopost, you can monitor follower growth, click demographics and brand mentions to learn something new about your social audiences and recognize social trends ahead of the competition.
Gain a complete overview of your employee advocacy engagement data to inform your program strategy, track results and prove ROI, with deep insights into content performance, employee engagement and more.
Share social data with your team and stakeholders as presentation-ready PDF, PowerPoint or CSV reports that demonstrate acquisition, engagement and audience insights. Schedule customized data export to integrate social data with your BI tools.
More tools to help you get the most value out of your social media analytics.
Identify top-performing links, keywords, multimedia and hashtags to optimize your social media strategy.
Analyze and report on social assignments to identify gaps and improve your response time.
Leverage social engagement data across platforms to understand and optimize the buyer journey.
Filter your social data based on campaigns, tags, links, networks, teams, advocates and more.
Integrate social analytics into your wider business data to get better insights into your growth and engagement.