Answered: Your biggest B2B social media questions
Table of contents
Those B2B social media questions you’re afraid to ask? Consider them answered. Jordan Tennenbaum, B2B Social’s Rising 30 star and Head of Social Media at Talkdesk, went Behind the Post to answer the questions you avoid asking out loud.
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Episode Summary
“Social media is not that serious. The goal is to have fun, catch people’s eyes, and help them remember your name.”
Over the years, we’ve collected the real questions B2B social media marketers are asking, the kind that rarely get asked out loud. So we brought on someone who’s been in your shoes and has the receipts to prove it: B2B Social’s Rising 30 star and Talkdesk’s Head of Social, Jordan Tenenbaum.
In this episode, Jordan gets real about the biggest questions social media marketers are asking right now, from proving pipeline and getting buy-in, to setting boundaries and building your personal brand without burning out. He’s been in your shoes and he’s got stories, scripts, and answers that actually help.
Whether you’re advocating for your budget, building trust with sales, or trying to grow your career, you’ll walk away with tactics you can use this week.
Hit play for copy you can steal, slides you can pitch, and a pep talk you’ll replay before every 1:1.
Hot Topics:
- How to use AI across your workflow (and still sound human)
- Linking social to pipeline, budget, and exec buy-in
- Career growth tips: from getting promoted to building your LinkedIn presence
- How to ask for raises and promotions, and get a “yes”
- Avoiding burnout: setting boundaries that actually work
Meet Jordan
Jordan Tennenbaum is the Head of Social at Talkdesk with over 10 years of experience in SaaS, B2B, and B2C businesses.
At Talkdesk, he oversees a range of responsibilities, including social media, executive thought leadership, employee advocacy, content creation, analytics, community building, and more. In his own words, he loves his team, he loves his job, and he loves social media.
B2B Social’s Rising 30
Jordan Tennenbaum was crowned one of B2B Social’s Rising 30, the list celebrating standout voices shaping the future of B2B social media through their personal brands on LinkedIn.
Jordan has a knack for making B2B social feel fast, funny, and actually useful. One post might break down his AI-powered workflow, the next show him photoshopped onto a billboard, all delivered with sharp strategy, zero ego, and just enough meme energy to make you stop scrolling. He blends deep SaaS chops with a teach-by-showing style that’s as generous as it is entertaining.
Want to see why Jordan and 29 others made the list? Learn more about the full B2B Social’s Rising 30 Class of 2025.
Love going Behind the Post? Catch all of the episodes here and don’t forget to leave a review!
