Jason McClelland of Agolia on Aligning Marketing and Development Teams for Success
CMO Jason McClelland of Algolia takes the hot seat!
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Jason McClelland, CMO of Algolia, talks through the challenges of building and maintaining company culture in a full-remote setting for the long haul, and how to align marketing and development teams. Throughout the episode, Jason highlights how developers and marketers might have conflicting goals stemming from wildly different perspectives, and how to reconcile the two. Jason gives us his best advice for making sure there’s a mutual understanding between two very different teams, breaking down a few key tactics to promote alignment that you can apply to your own brand.
Jason is a transformational leader and team builder who has been fortunate enough to have been part of the creation of Adobe’s Marketing Cloud (first Marketing Cloud in the industry); as well as Adobe’s SaaS Transformation (first legacy boxed software company to transition to SaaS- with a $1B+ revenue responsibility); and the first large scale PLG/PAYGO->Enterprise business (Heroku, acquired by Salesforce, where most of the $400M+ ARR originated in the Freemium model. He had direct responsibility for $300M).
He’s an experienced executive in both Fortune 500 (Adobe, Salesforce) as well as hyper-growth companies (Heroku, Algolia, Domino Data Lab, NetObjects). Well-versed in marketing cloud technologies and sales go to market, Jason is passionate about building strong teams and motions for scale- for setting the right strategies, course, and direction for the long-term while exceeding short-term results.
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Radically Transparent is a podcast geared towards the modern-day B2B marketer. Host Jennifer Gutman and her guests are a mixture of renowned marketing and sales leaders from B2B marketing organizations around the globe.
Each episode shines a light on the inner workings of B2B leadership– including what keeps successful CEOs, CMOs, VPs, and social media teams up at night, professionally. The conversations are real, raw, and authentic all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers.
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