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Social Media Management

Enterprise social media management

Build a successful B2B social media strategy by publishing content at scale, engaging with your audiences, and measuring valuable performance metrics.

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Social media management at work

Maximize your social visibility

Effortlessly manage, organize, and schedule your B2B marketing content across multiple profiles, networks, and campaigns.

Social Campaigns

Create, publish, and measure every social post around a specific marketing campaign.

Editorial Calendar

View posts from all profiles and networks in one place and easily edit them in a drag and drop interface.

Smart Scheduling

Quickly schedule content at the most optimal times, while filling up any gaps in your social editorial calendar.

Content Curation

Instantly discover and share the latest industry news and insights from around the web, without leaving Oktopost.

Social media campaigns

Measure the business impact of social

Track and measure the performance of every post, network, and campaign with social media analytics designed to reach your B2B marketing goals. Oktopost provides insights into engagement, conversions and ROI with actionable metrics to help you evaluate your social media strategy. You can identify content that works best and demonstrate your success with streamlined reporting.

top engaging social posts

Increase your social media ROI

Go beyond brand awareness and start attributing revenue to your social media marketing. Oktopost connects social media to your overall marketing strategy, so you can attribute new leads to this channel. With rich data on every social conversion, B2B marketers are able to determine the impact of specific posts, channels, profiles, and campaigns to see what social activities drive growth.

B2B social media ROI

Connect with your customers where they are

Streamline B2B marketing communications with our social engagement tools and deliver a smarter, faster, more personal customer experience on social media. Oktopost brings every mention, comment, and direct message into one place, so you can assign it to relevant team members ensuring a timely response. With Oktopost’s social listening, you can also track conversations about relevant topics, monitor competitors and zoom in on your buyers to understand what matters to them the most.

Easily manage global social media teams

Give your B2B marketing team a secure, compliant, and collaborative social media management platform.

Roles & Permissions

Build custom user permissions to secure your social media management platform.

Team Management

Support global teams and divisions with common access to specific profiles, campaigns, and settings.

Social Compliance

Adhere to company standards by banning inappropriate keywords on social.

Crisis Management

In case of an emergency, pause all social activities and assign employees to be in charge.

Account Security

Set password restrictions and session rules for users and employee advocates.

UTM Tagging

Automatically append query parameters to any link you share on social.

Single Sign-on

Give employees a single password & username to secure your social data.

Content Approvals

Plan content more effectively with content approval workflows.

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