Social media management

Build a complete B2B social media marketing strategy by publishing content at scale, engaging with audiences, and measuring valuable performance metrics.

Simplified Social Publishing

Maximize your social visibility

Effortlessly manage, organize, and schedule your B2B marketing content across multiple profiles, networks, and campaigns.

Social Campaigns

Arrange, publish, and measure every post around a specific social media marketing activity.

Editorial Calendar

Easily edit and move posts across multiple campaigns and networks with Oktopost's drag and drop calendar.

Smart Scheduling

Quickly schedule content at the most optimal times, while filling up any gaps in your social editorial calendar.

Content Curation

Instantly discover and share the latest industry news and insights from around the web, without leaving Oktopost.

Social media publishing
Advanced Social Analytics

Establish your social media ROI

Measure the impact of every post, network, and campaign with rich social media analytics – designed to reach your B2B marketing goals.

Social lead attribution
Lead Attribution

Track conversions from specific social posts, channels, profiles, and campaigns.

Social post analytics
Post-Level Analytics

View top-performing links, keywords, multi-media, and hashtags to optimize your content strategy

Employee advocacy
Employee Advocacy

Build a data-driven employee advocacy program with deep performance metrics.

Social reports
Powerful Reports

Demonstrate your B2B marketing success with exportable social media reports.

Social audience analytics
Audience Insights

Measure follower growth, mentions, and click demographics to discover new audience trends.

Social engagement metrics
Engagement Metrics

Understand which content drives clicks, comments, shares, and more – with simplified charts.

Integrations
Data Portability

Leverage social media data across marketing automation, CRM, and BI platforms.

BI Integrations
BI Integration

Connect your social media data with any enterprise BI solution for consolidated reporting.

Powerful Social Listening

Engage with customers at all times

Streamline your B2B marketing communications to deliver a smarter, faster, and more personal customer experience on social media.

Monitor

Track relevant keywords, mentions, and competitor pages in real-time - to surface what matters and weed out the rest.

Collaborate

Assign social media conversations to relevant team members - ensuring timely and personal interactions.

Scale

Bring every mention, comment, and direct message into one place to provide efficient customer support.

Audit & Improve

Manage all inbound and outbound conversations. Keep track of who replied, assigned, completed, or left a note on a message.

Social media listening
Sociomantic Executes a Highly Segmented Social Media Strategy

Sociomantic Executes a Highly Segmented Social Media Strategy

Read case study →
Robust Social Governance

Easily manage global
social media teams

Give your B2B marketing team a secure, compliant, and collaborative social media management platform.

Roles and permissions
Roles & Permissions

Build custom user permissions to secure your social media management platform.

Team management
Team Management

Support global teams and divisions with common access to specific profiles, campaigns, and settings.

Social compliance
Social Compliance

Adhere to company standards by banning inappropriate keywords on social.

Social crisis management
Crisis Management

In case of an emergency, pause all social activities and assign employees to be in charge.

Security
Account Security

Set password restrictions and session rules for users and employee advocates.

UTM tagging
UTM Tagging

Automatically append query parameters to any link you share on social.

SSO
Single Sign-on

Give employees a single password & username to secure your social data.

Cotnent approvals
Content Approvals

Plan content more effectively with content approval workflows.

"Oktopost has brought Sociomantic's global social media efforts into one place for transparency and focused planning. Our marketing team can manage unified campaigns, and then receive reports about which campaigns worked and where they were most effective."

Sarah Joy Lynch
Sarah Joy Lynch
VP Marketing, Sociomantic
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Connect social media to your B2B marketing goals

Join global B2B marketing teams that use Oktopost to manage, measure, and monitor their social media activities with the most intuitive tools.

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