Oktopost: Social Media Management Platform for B2B Enterprises

Simplified Social Publishing

Maximize your social visibility

Effortlessly manage, organize, and schedule your B2B marketing content across multiple profiles, networks, and campaigns.

Social Campaigns

Arrange, publish, and measure every post around a specific social media marketing activity.

Editorial Calendar

Easily edit and move posts across multiple campaigns and networks with Oktopost's drag and drop calendar.

Smart Scheduling

Quickly schedule content at the most optimal times, while filling up any gaps in your social editorial calendar.

Content Curation

Instantly discover and share the latest industry news and insights from around the web, without leaving Oktopost.

Advanced Social Analytics

Establish your social media ROI

Measure the impact of every post, network, and campaign with rich social media analytics – designed to reach your B2B marketing goals.

Lead Attribution

Track conversions from specific social posts, channels, profiles, and campaigns.

Post-Level Analytics

View top-performing links, keywords, multi-media, and hashtags to optimize your content strategy

Employee Advocacy

Build a data-driven employee advocacy program with deep performance metrics.

Powerful Reports

Demonstrate your B2B marketing success with exportable social media reports.

Audience Insights

Measure follower growth, mentions, and click demographics to discover new audience trends.

Engagement Metrics

Understand which content drives clicks, comments, shares, and more – with simplified charts.

Data Portability

Leverage social media data across marketing automation, CRM, and BI platforms.

BI Integration

Connect your social media data with any enterprise BI solution for consolidated reporting.

Powerful Social Listening

Engage with customers at all times

Streamline your B2B marketing communications to deliver a smarter, faster, and more personal customer experience on social media.

Monitor

Track relevant keywords, mentions, and competitor pages in real-time - to surface what matters and weed out the rest.

Collaborate

Assign social media conversations to relevant team members - ensuring timely and personal interactions.

Scale

Bring every mention, comment, and direct message into one place to provide efficient customer support.

Audit & Improve

Manage all inbound and outbound conversations. Keep track of who replied, assigned, completed, or left a note on a message.

Robust Social Governance

Easily manage global
social media teams

Give your B2B marketing team a secure, compliant, and collaborative social media management platform.

Roles & Permissions

Build custom user permissions to secure your social media management platform.

Team Management

Support global teams and divisions with common access to specific profiles, campaigns, and settings.

Social Compliance

Adhere to company standards by banning inappropriate keywords on social.

Crisis Management

In case of an emergency, pause all social activities and assign employees to be in charge.

Account Security

Set password restrictions and session rules for users and employee advocates.

UTM Tagging

Automatically append query parameters to any link you share on social.

Single Sign-on

Give employees a single password & username to secure your social data.

Content Approvals

Plan content more effectively with content approval workflows.

"Oktopost has brought Sociomantic's global social media efforts into one place for transparency and focused planning. Our marketing team can manage unified campaigns, and then receive reports about which campaigns worked and where they were most effective."

Sarah Joy Lynch

VP Marketing, Sociomantic