Webinar

2026 in focus: B2B social trends, strategy, and what's next

The webinar will take place on December 10, 2025, 4:00 pm UTC. We will send you a reminder an hour before it begins.

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As we head into 2026, the role of the B2B social media manager has never been more dynamic, strategic, and high-impact. From driving measurable results to building a community and elevating internal voices, social is at the center of it all. So, how are leading B2B marketers preparing for the new year?

We're joined by two award-winning social media marketers and B2B Social's Rising 30 stars, Chloe Maguire and Kassandra Quinn, for a tactical, honest look at how they're approaching 2026. They'll share what they're prioritizing, what they're leaving behind, and the real lessons learned from a year of testing, adapting, and leading standout social media strategies.

Join us to discuss:

  • How the top B2B social teams are planning for 2026, and what they are leaving behind in 2025
  • What trends are actually worth paying attention to next year
  • How to build a creative, human brand voice while keeping it on-brand
  • How B2B social media managers can get buy-in, show impact, and advocate for themselves

Grab your coffee, bring your questions, and join an hour with fellow B2B social media marketers who truly get it. You'll leave feeling more connected, better equipped, and part of a community that speaks your language.

Speakers

Chloe Maguire

Chloe Maguire

Brand and Social Media Lead, Leapsome
Kassandra Quinn

Kassandra Quinn

Social Media Strategist, ModSquad
Alina Dallal

Alina Dallal

Content Marketing Manager, Oktopost