Sarah Noel Block reveals where small B2B marketing teams are missing the mark and how to expand bandwidth without expanding budget.
Listen to the podcast:
Or subscribe on Spotify, Apple Podcasts, or YouTube
Episode summary
Almost every marketer has been in the position of doing the role of multiple people. This is a reality the next Behind the Post guest knows all too well.
For seven years, Sarah Noel Block, CEO of Tiny Marketing, was a marketing team of one for five companies simultaneously.
She joins host Olivia Messina to reveal her tried and true systems that enabled her to expand her bandwidth without expanding budget. This includes streamlining and batching content, systemizing through project management tools, and automating everywhere possible.
Sarah shares her journey to becoming CEO and why most small B2B marketers are falling short due to shiny object syndrome – and how you can see results if you’re missing the mark!
Stay until the end to learn her formula for A/B testing social copy and her best growth hacks for authentically growing a brand page on LinkedIn.
Hot topics:
- Where today’s B2B marketers are missing the mark
- Creating marketing systems that increase bandwidth
- How to create thought-provoking social media copy
Meet Sarah
Sarah Noel Block is the founder of Tiny Marketing, where she supports small B2B marketing departments and marketing agencies by increasing their know, like, and trust factor by producing their content marketing, social media posts, and email marketing.
She’s been leading small marketing departments for 15 years and uses her time-tested systems to create educational and trust-building content more efficiently. Learn more at sarahnoelblock.com.
Watch the live recording:
Love going Behind the Post? Catch all of the episodes here!
Or subscribe on Spotify, Apple Podcasts, or YouTube
