Oktopost brings comments, mentions, and direct messages into one shared inbox, so your team can see what needs attention, respond from one place, and track how effectively conversations are being managed.
Trusted by marketing teams managing social engagement at scale
The challenge isn’t responding to social conversations. It’s knowing which conversations need attention and making sure the right person responds. Managing LinkedIn, X, Facebook, and Instagram separately means switching between networks, losing context, and increasing the risk that something gets missed. Oktopost brings comments, mentions, and direct messages into one shared inbox, giving your team one place to manage social engagement at scale.
Verified outcomes from Oktopost customers.
More social content shared
Increase in organic social reach
Lead increase
As message volumes grow, informal ownership breaks down. Conversations can sit unanswered, multiple people can respond to the same message, and teams lose visibility into who owns what. Oktopost helps teams assign conversations to the right person, creating clear ownership across your social engagement workflow.
Not every social conversation deserves the same level of attention. Sentiment analysis helps your team identify negative conversations quickly, so they can prioritize what needs a response and act before an issue gathers momentum.
See how quickly your team responds, how conversations are being handled, and where engagement is starting to build up. Oktopost gives managers visibility into team performance without relying on spreadsheets or manually compiled reports.
“When we look at the last 6 months, Oktopost’s employee advocacy solution enabled our employees to share 10X more social content, generating a 70% increase in our organic social reach.”
Every conversation has history. With Oktopost, you can link social engagement to CRM records, giving your team more context around the people they’re engaging with and the relationship your business already has with them.
Generic inbox tools are often built around consumer support volume. Oktopost is built for B2B social teams, bringing engagement into the same platform they use to publish, listen, measure, and link social activity to CRM data. Your team gets the context to manage conversations as part of the wider customer relationship, rather than as isolated social interactions.
AI Assist for replies AI-assisted drafting speeds up replies without replacing your team’s voice. Every draft still clears review before it goes out.
Conversation tags Categorise inbound messages by topic, product, or campaign so your team can triage and report at a glance.
Smart filters Build custom queue views by channel, sentiment, or assignee so each rep sees only the messages that matter to them.
Audit trail Every reply and reassignment is logged automatically. That record holds up for compliance review or an internal audit.
Team and shift coverage Add reps, assign roles, and cover a 24/7 or distributed team without losing track of who owns what.
Integrations Connect engagement data to your existing service desk and CRM so no conversation lives in a silo.
See how to monitor and reply to social engagement across channels and teams at scale.
